AI can still be a mystery to those working with copy and content. Kerry Harrison is a veteran copywriter and AI educator who makes AI accessible, showing practical ways to save time - while keeping your human creativity in the mix!
She went into detail on the the main AI writing tools she finds useful, each of which has its strengths depending on your needs: ChatGPT, Claude, Gemini (Bard), and Copilot.
- How to use AI for research, planning and ideation.
- How AI can help you write a whole range of copy
- Understand the key considerations and challenges of using AI tools
- Use AI to edit your writing, making it more compelling and concise
View the slides and handouts at this link.
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Feedback
We had a record number of attendees at this webinar and the chat was super-engaged!
- Kerry was exceptional, kept the audience engaged and triggered interest to explore and learn more. Her recommendations and examples were also great. Looking forward to more webinars by her.
- I haven't used AI at all; it was an eye-opener to see what it could all do. Wow!
- I appreciated how the speaker broke the information down into easily understood pieces.
- The practical tips and demos in this webinar were first-class. I received knowledge that is immediately usable. I also heard about tools I was not previously aware of which can help me stay on the cutting edge. It was a great discussion of a very relevant topic and I've always appreciated how DMI remains ahead of our learning curve to keep us up to date. Thank you!
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